Well, right here now we have nice information for Facebook customers, which is in any other case horrible for entrepreneurs and publishers whose companies depend on Facebook commercial for re-targeted conversations.
Following the Cambridge Analytica scandal, Facebook has taken a number of privateness measures up to now one yr with an purpose to give its customers extra management over their knowledge and transparency about how the social media large and different apps on its platform use that knowledge.
Now in its new effort, Facebook has launched a brand new privateness function that permits its customers to management knowledge that the social media platform receives from different apps and web sites about their on-line exercise.
Dubbed “Off-Facebook Activity,” the function was initially introduced by Facebook CEO Mark Zuckerberg final yr as “Clear History,” permitting customers to clear the info that third-party web sites and apps share with Facebook.
“Off-Facebook Activity lets you see a summary of the apps and websites that send us information about your activity, and clear this information from your account if you want to,” Facebook says in a publish printed immediately.
“We count on this might have some affect on our enterprise, however we consider giving individuals management over their…